Welcome to my digital corner of the internet.

I turn scrolling into engagement, clicks into conversions, and brands into vibes. Here, you'll find my work, my weirdly effective ideas, and probably a picture of a coffee cup somewhere.

A creative, data-driven marketing professional passionate about transforming ideas into impactful digital experiences. With over two years of experience in digital campaigns, content marketing, and brand storytelling, I’ve worked across diverse industries to craft strategies that don’t just reach audiences, but resonate with them. From running paid ads that deliver measurable ROI to creating social-first content that sparks conversation, I thrive at the intersection of creativity and analytics. My toolkit includes industry staples like HubSpot, Google Analytics, Mailchimp, Meta Ads, and Canva, all used to design campaigns that are as strategic as they are visually compelling.

When I’m not mapping out content calendars or diving into campaign data, you’ll find me exploring the latest social media trends, experimenting with design ideas, or brainstorming fresh ways to tell a brand’s story. I believe marketing is equal parts art and science, a blend of insight, storytelling, and experimentation, and I bring that mindset to every project I take on. Currently based in Toronto (and open to relocation), I’m always looking for opportunities to collaborate with brands ready to make an impact.